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I think that heroclix sales were good because oof Us and for Heroclix inself more than Tuttle. We love this game EVEN with Tuttle and all the bad things he did, and that say a LOT. If our love for heroclix would not be the way it is Heroclix would be a forgoted games by now.
I think the 60 figure set made Heroclix more profitable.
For the most part, people just bought their brick or their case and got what they wanted for sets like Sinister, Collateral Damage. A complete set was attainable with the purchase of 1 case typically.
With the rarity of super rares being so high, people would buy multiple bricks/cases of the 60 figure stuff in order to get about they same they'd get with a case of the old stuff.
Also dial design was fairly stagnant up until around Supernova. By then dials started getting better and started getting more people interested in playing.
Eh . . .
I have no sekrets, I just am.
Want to see me strip, sing, screw up my lines, and dance for my senior year spring play? Then check this out!
At the EXTREME risk of being jumped on for daring to have an alternate view
There's actually a sizeable number of people who hold the "Y'know, I don't think that Mark Tutle was the Devil" opinion. It's just that people who are not as fanatical about an opinion don't make as big an impression.
You might be surprised how many people think you have a good point.
Quote : Originally Posted by tom730
Now was Tuttle a saint? Certainly not. Was he the best thing to happen to Heroclix? Probably not. Was he the devil incarnate? I don't think so.
Did he annoy and royally tick me off at times? You bet!
I'm not a huge Tuttle fan, as I said I almost quit judging during his reign, but I believe in fairness.
I think that the guy had a job, and sometimes he did it well and sometimes he did it poorly.
Part of his job was apparently being the scapegoat for anything that was unpopular with the online community. Some of these things were his fault... but heck, some of them were either decisions from above his head or things that he had no power over. The thing is, if you don't know the name of the person responsible for something you don't like, you'll blame the person you have in front of you instead. I work in a bank, I see this all the time.
People like simple reasons why something has gone wrong, along with a convenient name to blame.
I think that heroclix sales were good because oof Us and for Heroclix inself more than Tuttle. We love this game EVEN with Tuttle and all the bad things he did, and that say a LOT. If our love for heroclix would not be the way it is Heroclix would be a forgoted games by now.
I think this is really what keep HC is us the customers, IMHO Tuttle had little to do with HC is sold out.
Salu Digby as LeVIathan in clix!
“I used to be a heroclix player like you, then I took an arrow in the knee.”
But why and how would the consumers and the strong fan base have made the sales increase? Loyalty? Love for a game about their favorite characters? Natural growth?
Seriously,I doubt it.I think people liked Heroclix better because of some reasons that had to do with the actual product they were buying.But I don't know so I'll just speak for myself and give only one reason to be brief.
I bought more clix than "before Tuttle" because there were 60 sculpts.If it was Tuttle 's decision,then I'm more than glad he made it! Less dupes,more characters from "universes" that have hundreds of them to make and who are the favorite ones of you,me and all the others.
Bring me another Tuttle so I can have 75 characters per set please! And if it means he doesn't answer to my questions,I couldn't care less: there are many products I buy I don't have the opportunity to speak to the makers on the internet.
edit:Oh well,in the meanwhile,lots of posts made. :D
sometimes his lies were small ones, like, "don't worry, those awesome zombie chase figures will be purchasable in a different form in the future." Other times his lies were cover-ups designed to refute FACTS that were presented by complaining customers. (see: dial sticker discoloration denial, power creep denial, Avengers quality control denial, etc.)
Take a look at his current linkedin that Carlos gave us:
Quote : Originally Posted by Mark Tuttle
Global Brand Manager
Sony Online Entertainment (Entertainment industry)
2008 — Present (1 year)
I am currently the Global Brand Manager for the Casual Strategy Game division. These currently include the EverQuest-based "Legends of Norrath", Star Wars Galaxies-based "Star Wars Galaxies Trading Card Game : Champions of the Force" and others.
Brand Manager
WizKids, Inc.
(Public Company; 51-200 employees; Entertainment industry)
March 2005 — February 2008 (3 years)
Since coming into Brand Management at WizKids, I have:
- Overseen the successful launch of HorrorClix CMG.
- Increased sales in two successive HeroClix CMG releases through re-energizing the consumer base with creative approaches.
- Helmed the re-imagining of the HeroClix product line with a new emphasis on the source materials, packaging, and product philosophy.
International Sales Manager
WizKids, Inc.
(Public Company; 51-200 employees; Entertainment industry)
July 2005 — March 2006 (9 months)
I was in charge of ROW ("rest of world") accounts for WizKids. This included Australia, New Zealand, Japan, Israel, Central and South America and the Pacific Rim. I left this position to transition into Brand Management.
Playtest & Design / Brand Manager / Sales
Decipher, Inc.
(Privately Held; 11-50 employees; Entertainment industry)
January 1995 — June 2005 (10 years 6 months)
I started with Decipher in 1995 as a playtester for the Star Wars CCG. I then went on to assist with Playtest and Design for the Star Trek CCG (First Contact and forward) and several other Star Wars expansions. I refused full time work, instead choosing to work as an outside rules arbitrator for listserve and forum support. In 2003, I accepted a full time position in their Sales department and was eventually transitioned into Brand Management helming the WARS TCG launch. I left the company for a more stable position at WizKids, Inc.
He didn't actually increase sales that much. Runs of product got smaller, and less widely distributed than before. Back in the days of Fantastic Forces, before Tuttle's exclusivity deal with Diamond, I could buy a booster at Borders. That went the way of the dodo. Instead we got 5 figure boosters with FAR less boosters per case. More cases sold numerically, but less product was moved overall.
Horrorclix was not successful in any stretch of the imagination. It started slow and died quickly. It had such potential, and was squandered by incompetence. Considering that Mark told us Horrorclix was his baby, this is directly his fault.
I think it speaks volumes that the "great successes" listed of Mark Tuttle's tenure involve: Lack of bent feat cards and pretty booster boxes.
Neither of which is relevant to the actual game play.
And, btw: somewhere I have a box of figures from Avengers+ sets that have mismatched dialtops with incorrect figures and/or dial bottoms, as well as the figures that didn't come with correct cards....so it isn't like his decision to remove flight stands solved mismatched QC problems.
I would have had more respect for the man if he'd just been more upfront with folks when he needed to be: Rotting dial stickers could have been handled by simply selling pre-printed dial sheets to customers. Bad QC should have been admitted to...there was an article on the WK site discussing how happy they were about opening the first cases of Avengers...and how long was it after public release before anyone even acknowledged that the dials wouldn't turn? Did they think we wouldn't notice?
I think it speaks volumes that the "great successes" listed of Mark Tuttle's tenure involve: Lack of bent feat cards and pretty booster boxes.
Neither of which is relevant to the actual game play.
But it is relevant to people (particularly new players) buying into the game. Personally, the bent feat cards were a major PITA from the smaller-box sets.
Quote
And, btw: somewhere I have a box of figures from Avengers+ sets that have mismatched dialtops with incorrect figures and/or dial bottoms, as well as the figures that didn't come with correct cards....so it isn't like his decision to remove flight stands solved mismatched QC problems.
Um, you do realize that flight stands were only eliminated in Crisis and sets afterwards, right?
(Not to say that QC wasn't a problem, but you're mixing dates.)
Quote : Originally Posted by hail_eris
Little known fact - the "M" in M. Bison actually stands for "malakim2099."
I think it speaks volumes that the "great successes" listed of Mark Tuttle's tenure involve: Lack of bent feat cards and pretty booster boxes.
You missed several things about Mark Tuttle's great successes if you only thought it was better booster boxes and bent cards.
Getting rid of the tedious REVULE system and going to 60 distinct character sculpts helped breathe new life into the game. Special Powers now help to make characters represented closer to the source material. Maps have color-coded outlines on the squares to help people discern which square is which terrain (not sure if this was a Tuttle era move or not).
Um, you do realize that flight stands were only eliminated in Crisis and sets afterwards, right?
(Not to say that QC wasn't a problem, but you're mixing dates.)
Oh I know...in fact the mismatched cards were a particular problem for me starting with Crisis. In olden days, a "mismatched" flier wasn't so much of a problem, because in REVU as long as the piece was REV (and not something like Starhawk, or there was only a single flier in the REV set) it was possible to just pop the same sculpt among REVs. In Crisis, I was shafted out of cards for several rare figures, and what was worse IMO was that at least one rare I got the CARD but not the figure, which was replaced with another common!
I never knew of anybody that couldn't send a mismatched piece back to the warehouse and get a replacement in a timely manner. I didn't pull a Storm or Apocalypse from M&M so I don't know what happened in those cases, but that the warehouse was explicitly not replacing cards certainly...and while it is possible the warehouse would have sent me the rare to match the card I pulled (I was sent a vet Silver Surfer from Supernova when I sent my case distribution plus the "wrong figure") I just didn't want to take the chance on spending the shipping money without knowing I'd get anything back.
Replacements for things like the cardboard, dial stickers, character cards should always have been planned to be sold independent of the boosters. It's a common practice for many major (and minor) game companies.
Being a brand manager Mark Tuttle should have been more responsible for the sales and marketing of the game, not game play. There is some aspect of game play on which he may have had input but I would rather game design be responsible for that.
You missed several things about Mark Tuttle's great successes if you only thought it was better booster boxes and bent cards.
Getting rid of the tedious REVULE system and going to 60 distinct character sculpts helped breathe new life into the game. Special Powers now help to make characters represented closer to the source material. Maps have color-coded outlines on the squares to help people discern which square is which terrain (not sure if this was a Tuttle era move or not).
I'm not going NEAR the REVU debate, but he practically got rid of LEs, which was not a good thing IMO.
The SWPs have their advantages, but they tend to get in the way of game play...both in terms of having to cross-check cards and in terms of complicated rulings...and they explicitly existed outside the point formula, so game balance was threatened by them.
The Armor Wars maps first appeared under Tuttle, but had been in the works prior to his brand management.