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Because they can and...
they want to make sure the items sell at target. That is, they probable do not trust the "getting more players idea" as much as getting the veterans and neckbeards to go buy them at the mass market stores.
That's just it though. I don't get the rationale behind even getting them into Target. If the existing customer base is (for the most part) just buying them up anyway, then the 'goal' (if it is indeed the goal to increase the customer base) has failed miserably. If the 'goal' is just to sell the product, then getting your existing customer base to jump through hoops to get them is not a very good marketing strategy..............
Trade to Canada. We're friendly, and we love Beavers..........
That's just it though. I don't get the rationale behind even getting them into Target. If the existing customer base is (for the most part) just buying them up anyway, then the 'goal' (if it is indeed the goal to increase the customer base) has failed miserably. If the 'goal' is just to sell the product, then getting your existing customer base to jump through hoops to get them is not a very good marketing strategy..............
I agree, but that is my guess at what they are doing.
Salu Digby as LeVIathan in clix!
“I used to be a heroclix player like you, then I took an arrow in the knee.”
I've ended up with three sets, I'll probably put the extra two up for sale, I'm kind of a highlander man myself so I'd only run one of each on a team anyway.
Let me find the strength to cut back on this game!