Reference:

LOCATION:
You may add one Location to your starting force. You may add any number of the Location's different Bonuses to your starting force by paying their costs.

If you are the player that chooses the map and you chose the Location, you can use the Bonuses(es) you paid for. If you didn't choose the map and didn't win the roll for first player, you instead can use the Consolation(s) associated with the Bonus(es) you paid for. (Otherwise there are no effects.)

SCORING:
Your Location's Bonus(es) that you paid for are scored if you are defeated. (Whether you received the Bonus, the Consolation, or nothing.)

Notes:
--If you win map roll and choose the map you get the Bonus.
--If you win map roll and choose a different map, you get nothing.
--If you win map roll and defer to your opponent, you get nothing.

--If your opponent wins map roll and chooses a map(including this one), you get the Consolation.
--If your opponent wins map roll and defers to you, if you choose this map, you get the Bonus.
--If your opponent wins map roll and defers to you, and you choose a different map, you get nothing.